“Food Gone Good” starts by
presenting the problem of wasted
food. How does this second
passage start?
“Saving Ugly Fruits and Vegetables”
starts by outlining Intermarché’s plan
to get people to buy ugly produce.
“Saving Ugly Fruits and Vegetables”
starts by presenting examples of
produce that looks pretty.
“Saving Ugly Fruits and Vegetables”
starts by comparing fruits and
vegetables at Intermarché.
“Saving Ugly Fruits and Vegetables”
starts by telling about the problem of
people buying too much ugly produce.
The Correct Answer and Explanation is :
The correct answer is:
“Saving Ugly Fruits and Vegetables” starts by outlining Intermarché’s plan to get people to buy ugly produce.
Explanation:
The passage “Saving Ugly Fruits and Vegetables” focuses on how Intermarché, a French supermarket chain, addresses the issue of food waste caused by the rejection of “ugly” fruits and vegetables—produce that may have cosmetic imperfections but is still perfectly good to eat. In order to tackle this problem, Intermarché develops a creative campaign to change consumer attitudes and encourage people to buy these “ugly” fruits and vegetables. The campaign includes strategies like selling these produce items at discounted prices, labeling them as “inglorious,” and even creating marketing materials like advertisements to highlight the worth of these products. This approach is intended to reduce food waste by making these imperfect, yet edible, items more appealing to consumers.
The other options do not reflect the content of the passage as accurately:
- “Saving Ugly Fruits and Vegetables” starts by presenting examples of produce that looks pretty: This would be inconsistent with the focus of the passage, which is more about selling produce that looks less-than-perfect.
- “Saving Ugly Fruits and Vegetables” starts by comparing fruits and vegetables at Intermarché: The passage does not begin with a direct comparison of fruits and vegetables. Instead, it focuses on how Intermarché’s initiative aims to sell produce that others might reject.
- “Saving Ugly Fruits and Vegetables” starts by telling about the problem of people buying too much ugly produce: The passage is not about people buying too much ugly produce, but rather about getting them to buy more by changing perceptions about the value of this produce.
Thus, the passage is primarily concerned with how Intermarché plans to address the issue of food waste through a specific marketing and sales strategy to promote “ugly” produce.