Match each example with the business trend it illustrates.
Example
An entrepreneur reaches new customers through social media.
After being downsized from a large retailer, a manager starts his own gift shop.
Frustrated at not being promoted despite her years of experience, a wornan starts her own business.
Huab sees a number of busy small businesses in her neighbourhood, so she thinks about starting her own business someday.
The Correct Answer and Explanation is :
To match each example with the business trend it illustrates:
- An entrepreneur reaches new customers through social media: This illustrates the growth of digital marketing and the importance of online presence. Social media platforms provide businesses with tools to target specific audiences and expand their reach.
- After being downsized from a large retailer, a manager starts his own gift shop: This reflects the trend of self-employment and entrepreneurship. People are increasingly starting businesses after layoffs, motivated by the desire to have control over their career.
- Frustrated at not being promoted despite her years of experience, a woman starts her own business: This highlights the rise of women entrepreneurs and the shift towards autonomy in the workplace. Many women are starting their own businesses to overcome barriers in corporate environments.
- Huab sees a number of busy small businesses in her neighborhood, so she thinks about starting her own business someday: This represents the opportunity recognition trend where individuals identify a market opportunity or niche within their local community and consider entrepreneurship.
These examples show various modern business trends, such as the power of digital tools, the rise of self-employment, and the growing number of female entrepreneurs. These trends reflect changes in how individuals approach work, business, and economic opportunities.