Extensive use of the I-voice in a business message
Multiple Choice
A. increases the positivity of the message.
B. reveals that the writer has slanted the facts.
C. emphasizes that the writer understands the concerns of the reader.
D. fails to convey the interests of the audience.
E. indicates that the writer uses faulty either/or logic.
The correct answer and explanation is:
Correct Answer: D. Fails to convey the interests of the audience.
Explanation:
In business communication, the use of the “I-voice”—focusing excessively on the writer’s perspective—can undermine the effectiveness of the message. This approach centers the communication on the writer rather than the recipient, failing to address the audience’s needs, priorities, and interests. Here’s why D is correct:
- Audience-Centric Communication Is Key: Effective business communication prioritizes the recipient. Readers want to understand how the message affects them, what benefits they will gain, or how their concerns will be addressed. Overuse of the “I-voice” shifts the focus to the writer, making the message less engaging and relevant to the audience.
- Limits Connection and Engagement: When a writer overuses phrases like “I think,” “I believe,” or “I want,” it risks creating a self-centered tone. The audience may feel ignored or undervalued, which can damage the message’s purpose—be it persuading, informing, or collaborating.
- Reduces Clarity and Credibility: A message overly centered on the writer can sound subjective and opinionated, making it harder for the audience to trust the information. For instance, “I think we should increase our budget” is less effective than “Increasing the budget will lead to better project outcomes and higher returns.”
- Best Practices for Business Messages: Business writing should emphasize the “you-voice,” focusing on the audience’s perspective. For example, instead of saying, “I am pleased to inform you,” a better approach is “You will be pleased to know.” This subtle shift makes the message more audience-focused, positive, and professional.
By failing to convey the audience’s interests, the “I-voice” limits the message’s impact, making D the correct answer.