In the visualization step of Monroe’s motivated sequence, the speaker
Multiple Choice
A visualizes the benefits of the speaker’s solution to the problem.
B visualizes a specific course of action for the audience to take.
C visualizes herself or himself giving a successful speech.
D visualizes the existence of a serious problem that needs solving.
The correct answer and explanation is :
The correct answer is A: visualizes the benefits of the speaker’s solution to the problem.
Explanation:
Monroe’s Motivated Sequence is a five-step persuasive speech structure developed by Alan Monroe to effectively persuade an audience. The sequence includes the following stages:
- Attention: The speaker grabs the audience’s attention with a compelling opening.
- Need: The speaker highlights the problem or issue that needs to be addressed, creating a sense of urgency or concern.
- Satisfaction: The speaker proposes a solution to the problem.
- Visualization: This step involves helping the audience imagine the positive outcomes or benefits of adopting the solution. It is the visualization of a future where the proposed solution has been implemented successfully.
- Action: The speaker encourages the audience to take specific action to implement the solution.
In the Visualization step, the key is for the speaker to vividly describe how the audience’s lives, community, or the world at large will improve once the proposed solution is adopted. By painting a mental picture of the positive results that could come from taking action, the speaker aims to motivate the audience emotionally and cognitively. This creates a sense of hope and excitement about the future, which makes the audience more likely to take the desired action in the final step.
For example, if the speaker is advocating for environmental conservation, in the visualization step, they might describe how the world would look if people adopted greener practices: cleaner air, healthier ecosystems, and a more sustainable future. This positive imagery is powerful in motivating change because it shows the audience what they stand to gain from their efforts.
Therefore, the purpose of the Visualization step is not about detailing actions or problems directly, but rather about painting a picture of the benefits that will result from solving the problem. Hence, A is the correct answer.