Jerry saw an ad in the newspaper for a sale on a new four-door sedan for a price of $12,999. When he arrived at the dealership, he was told that they just sold the last one of the sale models but that they have identical models for $14,999. What is this sales strategy better known as?
A Bait and switch
B. Push money
C. Commission-based selling
D. Hook and loop<\/p>\n\n\n\n
The correct answer and explanation is:<\/mark><\/strong><\/p>\n\n\n\n The correct answer is A. Bait and switch<\/strong>.<\/p>\n\n\n\n In this scenario, Jerry was initially attracted by the advertised price of \\$12,999 for a new four-door sedan, but upon arriving at the dealership, he was informed that the sale model had already been sold, and the only available cars were priced at \\$14,999. This is a classic example of the bait and switch<\/strong> sales tactic.<\/p>\n\n\n\n Bait and switch<\/strong> is a deceptive marketing strategy where a seller advertises a product at an attractive price (the “bait”) to draw customers in. However, when the customers arrive, the advertised product is no longer available or is presented as a limited-time offer. The seller then attempts to “switch” the customer to a higher-priced or different product.<\/p>\n\n\n\n The tactic is misleading because it takes advantage of consumer interest in a low-priced deal, only to disappoint them when the offer is no longer available. The salesperson may try to convince the customer to buy a more expensive item or may offer them alternatives with higher prices.<\/p>\n\n\n\n This practice is generally considered unethical and is illegal in many jurisdictions. Regulatory bodies, such as the Federal Trade Commission (FTC) in the U.S., monitor and take action against bait-and-switch tactics, ensuring that businesses advertise their products truthfully and fairly. Consumers who fall victim to such tactics are often left feeling frustrated and deceived, which can damage a company’s reputation in the long run.<\/p>\n\n\n\n Other sales strategies, such as push money<\/strong> (B), involve incentivizing salespeople with bonuses for selling certain products, but these do not involve deceptive advertising. Commission-based selling<\/strong> (C) is simply a compensation model for salespeople, and hook and loop<\/strong> (D) is unrelated to sales strategies.<\/p>\n","protected":false},"excerpt":{"rendered":" Jerry saw an ad in the newspaper for a sale on a new four-door sedan for a price of $12,999. When he arrived at the dealership, he was told that they just sold the last one of the sale models but that they have identical models for $14,999. What is this sales strategy better known […]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"categories":[25],"tags":[],"class_list":["post-276537","post","type-post","status-publish","format-standard","hentry","category-exams-certification"],"_links":{"self":[{"href":"https:\/\/www.learnexams.com\/blog\/wp-json\/wp\/v2\/posts\/276537","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.learnexams.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.learnexams.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.learnexams.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.learnexams.com\/blog\/wp-json\/wp\/v2\/comments?post=276537"}],"version-history":[{"count":0,"href":"https:\/\/www.learnexams.com\/blog\/wp-json\/wp\/v2\/posts\/276537\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.learnexams.com\/blog\/wp-json\/wp\/v2\/media?parent=276537"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.learnexams.com\/blog\/wp-json\/wp\/v2\/categories?post=276537"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.learnexams.com\/blog\/wp-json\/wp\/v2\/tags?post=276537"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}