BSG Comprehensive Exam | Questions And Answers With Verified Solutions
The benefits of pursuing a strategy ofsocial responsibility and corporate citizenship include
✔✔· The positive impact that such a strategy has on the company's image rating, provided the
company spends a meaningful amount on socially responsible activities and such spending is
sustained over a multi-year period
If a company's managers want to succeed in creating a differentiation-based competitive
advantage (And a potential cost advantage in achieving the differentiation) that is difficult for
rivals to quickly or easily copy (because every strategic move a company makes to outcompete
rivals and gain a competitive advantage is not apparent from information contained in the FIR
and the competitive intelligence Report), then the managers have to ✔✔· Do a better job then
rivals in identifying and implementing ways to become very cost-efficient in producing and
marketing 350-500 models/styles of branded footwear that also have the highest S/Q rating in
the industry
A company stands a better chance of achieving a sustainable cost-based competitive advantage
over rivals if its managers ✔✔· Pursue a number of cost-reducing initiatives that can be
concealed from rivals (because such initiatives are not part of the information contained in the
FIR and the competitive intelligence report)
Which of the following actions does not help a company's social responsibility strategy result in
a higher image rating? ✔✔· Reducing the prices, the company charges its customers for
branded footwear
What does help a company's social responsibility strategy and results in a higher image rating
✔✔· Using environmentally friendly or 'Green' materials in producing footwear at the
company's plants
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