CAIB 4 EXAM | 105 QUESTIONS AND ANSWERS WITH COMPLETE SOLUTIONS
Question 1: What are the two approaches to planning?
Explain each
CORRECT ANSWER:
1) Top Down Planning - Management provides the
mission, strategies, and objectives for the brokerage
2) Bottom Up Planning - Management provides the
mission and broad strategies. Leaves the objectives, goals,
and activities to business units.
Question 2: What are the advantages and disadvantages of
top down planning?
CORRECT ANSWER:
Advantages: Management feels in control and in charge
of decision making.
Disadvantages: Hard to get buy-in from employees
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