FREE AND STUDY GAMES ABOUT RETAIL MARKETING

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FREE AND STUDY GAMES ABOUT RETAIL MARKETING

EXAM QUESTIONS

Actual Qs and Ans Expert-Verified Explanation

This Exam contains:

-Guarantee passing score -13 Questions and Answers -format set of multiple-choice -Expert-Verified Explanation

Question 1: Retail format

Answer:

the nature of the retailers' operations-its retail mix that used to satisfy the needs of its target market Question 2: With respect to retailing, which of the following best defines variety

Answer:

The number of merchandise categories a retailer offers Question 3: Best Buy is a category specialist for the electronics industry. This means the stores

Answer:

offer a narrow but deep assortment of merchandise.Question 4: Mason's is an apparel store that also offers online shopping apart from its stores.Therefore, Mason's is a(n)

Answer:

multichannel retailer.

Question 5: What type of retailer is Kohl's considered to be?

Answer:

Department store Question 6: What best describes using all of the retailer's shopping channels to create a seamless and synchronized customer experience

Answer:

Omnichannel retailing Question 7: Multichannel and omnichannel retailers struggle to provide an integrated shopping experience, because

Answer:

various channels demand various skills and unique resources.

Question 8: Which of the following is a first-tier department store?

Answer:

Nordstrom Question 9: Due to the ________ of services, service retailers like Six Flags, Delta, and Applebee's restaurants, sometimes find it difficult to match supply and demand.

Answer:

perishability Question 10: Which of the following is not an advantage of Internet retailing over store retailing?

Answer:

can offer increased security in payment transactions Question 11: The United States, Canada, and Mexico have developed a classification scheme to collect data on business activity in each country

Answer:

North American Industry Classification System (NAICS),

Question 12: Varity (also called breadth)

Answer:

is the number of merchandise categories a retailer offers.

Question 13: Which of the following statements is true about warehouse clubs?

Answer:

Warehouse clubs typically have low inventory holding costs.