FREE AND STUDY GAMES ABOUT STACK 2967426 EXAM

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FREE AND STUDY GAMES ABOUT STACK #2967426 EXAM

QUESTIONS

Actual Qs and Ans Expert-Verified Explanation

This Exam contains:

-Guarantee passing score -67 Questions and Answers -format set of multiple-choice -Expert-Verified Explanation Question 1: retailers that carry a broad variety and deep assortment, offer customer services, and organize their stores into distinct departments for displaying merchandise

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department store Question 2: end-of-season merchandise that will not be used in following seasons

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closeouts Question 3: business that sells products and/or services to consumers for their personal or family use

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retailers Question 4: 1. advertising: consists of on to two minute advertisements on television and radio that describe products and provide opportunities for consumers to order them (HSN, ShopNBC)

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direct response

Question 5: 1. types of integration: 3

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vertical, horizontal, and backwards Question 6: concentrate on a limited number of complementary merchandise categories and provide high level of service

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specialty store

Question 7: 1. Why is retail important? 2 reasons

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economic and globalization Question 8: retailers: (close-out retailers) offer an inconsistent assortment of brand-name merchandise at a significant discount (TJMaxx, Homegoods)

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off price Question 9: 1. 4 ways retailers create value:

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variety, bulk, inventory, services Question 10: 1. activity where a retailer offers products in smaller quantities tailored to individual consumers' and households' consumption patterns

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breaking bulk Question 11: business activities that add value to the products and services sold to consumers for their personal or family use

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retailing Question 12: : big box stores that offer a narrow but deep assortment of merchandise

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category specialists

Question 13: a. : rapid growing sales, high yield profits, special need, limited competition

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growth Question 14: area around outer walls of supermarket that include dairy, bakery, meat, florist, produce, deli, and coffee bar

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power perimeter Question 15: 1. movement: focuses on reducing the carbon footprint caused by the transportation of food throughout the world

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lacavore Question 16: 1. To compete against corporate chains, some independent retailers join a wholesale cooperative group, which is an organization operated by a wholesale offering a merchandising program to small, independent retailers

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voluntary Question 17: stores: limited variety and assortment of merchandise at a suitable location

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convinience Question 18: specialty stores that focus on health and personal grooming merchandise

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drugstores

Question 19: design and make products and sell them to retailers or wholesalers

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manufacturer

Question 20: 1. retailing: channel in which offering of products and services for sale is communicated to customers online. (online, electronic, e-tailing)

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internet Question 21: a. : low/growing sales, negative to break even profits, concept innovation, no competition

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introduction Question 22: a. : elaborate facilities, excellent service, higher rent locations, fashion orientations, higher prices, more products

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traditional Question 23: 1. Elements in the retail mix:

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service, location, merchandise, pricing, design and display Question 24: 1. variety is referred to as of merchandise and assortment is referred to as of merchandise

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breadth and depth Question 25: 1. channel: non-store retail channel in which retail offering is communicated to customers through something mailed to customer

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catalog Question 26: integration: when manufacturer undertakes retailing and wholesaling activities

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horizontal