FREE AND STUDY GAMES ABOUT STRATEGIC EXAM 2

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FREE AND STUDY GAMES ABOUT STRATEGIC EXAM 2

EXAM QUESTIONS

Actual Qs and Ans Expert-Verified Explanation

This Exam contains:

-Guarantee passing score -83 Questions and Answers -format set of multiple-choice -Expert-Verified Explanation

Question 1: A river barge company can offer cheaper, although slower, per pound

transportation of product

• the integrated cost leadership/differentiation strategy.

• either of the focus strategies.

• the cost leadership strategy.

Answer:

• the cost leadership strategy.

Question 2: An entrepreneur is investigating starting a company that provides tax advice to

small companies:

• analyze the reach, richness, and affiliation the company must have with its customers.

• provide tax advice either in a

Answer:

• provide tax advice either in a different manner or provide a different kind of tax service than

competitors.

Question 3: If Southwest Airlines employees lost their high enthusiasm and commitment to the

company:

• the airline could continue

• replacement employees could be

• there would be no impact on

• Southwest would have lost one of i

Answer:

• Southwest would have lost one of its competitive advantages, and its performance would be

threatened.c Question 4: Hyundai allows customers to return their cars if they lose their job within 12 months of purchase. Which of the following aspects of managing custom

a. Who: Determining the Customers to Serve

b. What: Determining Which Customer Needs to Satisfy

Answer:

b. What: Determining Which Customer Needs to Satisfy

Question 5: Chelsea Milling Company makes Jiffy packaged baking mixes. It was established in

• It has never spent

• differentiation

• focused differentiation

• integrated cost leadership/differentiation

• cost leadership

Answer:

• cost leadership

Question 6: As the television industry has changed in the last few decades from just three major networks to a multiplicity of networks,

• broader target market

• narrower target market

• increased use of primary activities to capture value

Answer:

• narrower target market

Question 7: The typical risks of a differentiation strategy do NOT include which of the following?

• Customers may find

• Customers' experience

• Counterfeit goods are

• Suppliers of raw materials

Answer:

• Suppliers of raw materials

Question 8: More choices and easily accessible information about the functionality of firms' products are creating increasingly ______ customers.

• sophisticated and knowledgeable

• loyal

• dissatisfied

• content

Answer:

• sophisticated and knowledgeable

Question 9: A flexible manufacturing system is:

• based on the use of temporary and part-time employees as well as outsourcing.

• a computer-controlled process

Answer:

• a computer-controlled process that is used to produce a variety of products in moderate, flexible

quantities with minimal human intervention.

Question 10: Walmart went against business-level strategy and made changes to attract upscale customers.

• It strengthened Walmart's position against rivals such as Dollar Stores and Amazo

• It made Walmart vulnerable to Dollar Store and Amazon.

Answer:

• It made Walmart vulnerable to Dollar Store and Amazon

Question 11: A manufacturer of jewelry imitates the style of a popular and expensive brand using manufactured stones rather tha. customer sensitive to price differentials

• threat by the cost leader

• customer experience

• counterfeiting

Answer:

• counterfeiting

Question 12: The three dimensions of a firm's relationships with customers include all the

following EXCEPT:

• exclusiveness.

• affiliation.

• richness.

• reach.

Answer:

• exclusiveness.

Question 13: A company selling diapers knows the market is for people with young children.However, within that segment they can further divide the market by a demographic factor like:

• culture.

• lifestyle.

• consumption pattern.