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FREE BUSINESS AND STUDY GAMES ABOUT 3.03 KEY
TERMS EXAM QUESTIONS
Actual Qs and Ans Expert-Verified Explanation
This Exam contains:
-Guarantee passing score -12 Questions and Answers -format set of multiple-choice -Expert-Verified Explanation Question 1: Customer loyalty:
Answer:
The customer's preference for a business; usually expressed in regular purchases from the business.Question 2: Word-of-mouth promotion:
Answer:
Promotion for a business provided by customers who tell others of their satisfaction with the business.Question 3: Customer service:
Answer:
Activities and benefits provided by a business to its customers to create goodwill and customer satisfaction.Question 4: Touchpoints:
Answer:
All the opportunities that businesses have to connect with customers and reinforce their brand value.
Question 5: Customer-centric:
Answer:
Focused on customer needs and wants.Question 6: Customer relations:
Answer:
All the activities a business engages in to interact with its customers.Question 7: Corporate culture:
Answer:
The values and ideals that an organization encourages among its employees.Question 8: Productivity:
Answer:
The amount and the value of goods and services produced (outputs) from set amounts of resources (inputs).Question 9: Courtesy:
Answer:
Polite behavior; good manners.Question 10: Patronage:
Answer:
Loyalty to a particular business.Question 11: Proactive:
Answer:
Adapting to the environment in advance of the occurrence of events; taking advantage of opportunities rather than reacting to problems.Question 12: Internal customers:
Answer:
The people (i.e., employees) who work cooperatively together to achieve business goals.