Texas Real Estate Marketing SAE Flashcards

Texas Real Estate Marketing SAE Flashcards Email surveys, telephone surveys, and focus groups are

ways to gather:

primary research A to uncover their most serious and qualified prospects, a

broker can use a:marketing funnel

A loan that is fully amortized will:be paid off in full with the

last scheduled monthly payment Liliana is a new sales agent hoping to build her network of real estate professionals and stay abreast of industry news.Which social media platform will be most helpful for her with this goal?LinkedIn Which of the following would be an advantage to the use of an MLS?The seller receives greater exposure of their property.During a dispute resolution process, the person in charge awards a certain amount of money to one of the parties.

This dispute resolution process is an example of a(n):

arbitration What's another term for "your principal"? client Mariella is the buyer's agent in a transaction. The seller is not represented by an agent. What duties does Mariella owe to the seller?honesty and fairness only What's the term for showing a property in its best possible light?staging

Agent Ana receives three offers: one for $200,000, one for

$210,000, and one for $220,000. Which one(s) should she present to her seller-client?all of them What could cause buyers to perceive a defect in a property that isn't really there?staying too long on the market Property that is used for business falls into which real estate market segment?commercial What is a TMS?a system to manage digital forms online, covering the entire transaction process As an agent, what is your role when it comes to pricing a property?to advise, support, and counsel the seller, who will ultimately make the final decision The Texas Real Estate License Act is an example of:lawsWhat is the purpose of social listening tools?to discover what customers are saying about you What is the term for a measure that can be tied to an activity that impacts a real business decision or result.actionable metric What is the term for the other broker or sales agent who shows the listed property to a buyer who subsequently purchases the property?cooperating broker When a client fires an agent, we refer to this as agency

termination by:

revocation KPI stands for:key performance indicator Agent Elena creates a monthly neighborhood newsletter that shares information about how homes are selling in the area. She also publicizes upcoming neighborhood activities that she is sponsoring.What type of market activity would this be considered?micro market

Barb makes an offer on May 29. Jan accepts Barb's offer on June 1. Closing day is June 30. When is the escrow period?June 1 - June 30 Which of the following is true regarding the role of logic and emotion in the homebuyer's decision-making process?The decision is primarily an emotional one that is justified with logic and factual information.Martha is looking for a home where she'll be able to socialize with people her age. She's recently taken up pickleball and would love it if there were courts within walking distance.Which senior category does Martha fall into?amenity senior What is NOT an example of a government-backed loan?a conventional loan Under the DPTA, what is the common practice when it comes to consumer treatment?caveat venditor According to a recent survey by the National Association of REALTORS®, what is the most frequent reason given for selling a home?to move closer to friends or family The three most common types of misrepresentation are:innocent, negligent, and fraudulent What's a benefit for a seller in signing an exclusive agency or exclusive-right-to-sell listing agreement with a seller's agent?increased incentive to market the property Of the below, which is NOT an example of price fixing?Two brokers discuss desired cooperation fees for a transaction.Typically, what are the needs and characteristics of an upsizing homebuyer?They are generally homeowners who need to find a larger home that is suitable for their growing family. They already understand much of the process that goes into a real estate transaction but can still use your guidance.Which of a seller sales agent's four levels of minimum

service is missing from this list:Put the seller's interests

first.Answer all of the seller's questions, and present all offers and counteroffers to or from the seller.Treat all parties honestly and fairly.Inform the seller with material information about a property.An agent writes an advertisement that says, ""The view from the home is breathtaking." This is an example

of:puffing

Agent Adam is putting together some paperwork. The paperwork includes the Texas Information About Brokerage Services (IABS) Form, the Sellers' Disclosure Notice, information about his brokerage and the value he provides, and much more. What is Adam getting ready for?a listing presentation An adjustable-rate mortgage is a loan with an interest rate

that:

can change throughout the life of the loan What is a wet signature?an ink signature on a physical document Who typically pays for the costs of marketing a seller's home?listing agent You are a salesperson. Who can you receive compensation from?your broker only Broker Randall has a number of sponsored sales agents with experience in commercial sales. If he wants to take advantage of that and put policies in place for the handling of commercial sales, where should those policies appear?in writing in the brokerage policy manual On what kind of website would prospects find information about all of the sales agents that work for a real estate firm?a brokerage website

What kind of market exists when the number of properties for sale does not meet the demand?seller's market The official acceptance of a contract gives the

buyer:equitable title

The Independent Contractor Agreement states that an agent will not be treated as an employee for tax reporting

purposes, and is signed by:

the agent and their sponsoring broker According to TRELA, what is NOT an allowable contract form for a real estate licensee to use?a form which the real estate licensee has drafted themselves Which of these refers only to a CMA (as opposed to an appraisal)?can be done by anyone A marketing plan for listing a property should encourage the seller to provide a completed Seller's Disclosure

form:early enough to be included in the MLS listing

What is the term to describe tailoring your marketing towards prospects based on age?generational selling Which of the following are examples of institutional advertising?balloons with brokerage logo handed out at a county fair Which of these would not be included in a marketing plan's calendar of dates?closing day Jodi specializes in residential real estate and has focused her business and network on one particular neighborhood.She learns that a recent rezoning law will significantly affect a third of her chosen market area in a negative way.Under what category will she document this information in her SWOT analysis?threats Which of these statements is TRUE about the principles of supply and demand?Demand tells us how many consumers are willing and able to afford property.If a listing presentation is so successful that the seller agrees on the spot to have a broker represent them, what must that broker immediately provide the seller?IABS Notice What can you use to analyze the outcome of your social media campaigns?social measurement tools What does the term "blue ocean" refer to in terms of how you look at your competition?the areas of the market not being served by your competitors Vincent is a public defense attorney. Personally, he believes that murder is wrong. However, there is a standard set of beliefs held by attorneys that an attorney must defend their client to the best of their ability, even if they know their client is guilty of murder. Evaluate Vincent's conflicting beliefs.Vincent's personal belief that murder is wrong is an example of morals. The standard that attorneys must defend their client is an example of ethics.Which of the following represent a buyer's emotional phase in the purchase process?The status that comes with living in a wealthy neighborhood is very desirable to Neil.Who must fill out the Seller's Disclosure Notice?the sellerJean and Grace willingly signed a contract a week ago.They have three more weeks to fulfill all the promises and duties they each owe according to the agreement. At this

stage, their contract is:executory

Online research, onsite observation, CMA creation, and

market plan development are all components of:

a marketing plan