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Hoorcollege 1 – Introduction to media entertainment
Entertainment means:
“Any activity to delight and to a smaller degree enlighten through the exhibition of the fortunes or misfortunes of others, but also through the display of special skills by other and/or self” (Zillmann & Bryant, 1994) “Any kind of game or play” (Zillmann & Bryant, 1994) Role of fiction Play as simulation
Media entertainment means:
“Media content designed to be consumed for purposes of leisure (rather than specifically for information gain, learning or persuasion)” (Oliver, 2009) “To identify the self with fictional persons or actions” (Bosshart & Macconi, 1998) “Psychological, affective, cognitive dimensions including suspension of disbelief, exhilaration, fear and relief, sadness or melancholy, sensory delight achievement” (Vorderer, Klimmt & Ritterfeld, 2004) “Indeed, the range of terms, including liking, enjoyment, appreciation, attraction, and preference, used across studies to capture the notion of enjoyment both reflects and reinforces the murky conceptual terrain” (Nabi & Krcmar, 2004) Hoorcollege 2 – Media entertainment as culture The Iceberg model states that there’s only a small part of culture visible. The other 90% (norms, values, assumptions et cetera) is difficult to see and part of our internal (deep) culture.What is culture?“The arts and the values, norms and symbolic goods of everyday life” (Barker & Jane, 2016) Looking at the past | Culture is about tradition and social reproduction.Looking at the future | Culture is about creativity and change.Culture | “At the global level, the arts, science and any other manifestations of humen intellectual achievement regarded collectively. At the local level, the ideas, customs, and social behaviour of (a) particular people or society” 4 / 5
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