Learning Objective: 1.1: Understand why it is important to study e-commerce.

1 Copyright © 2024 Pearson Education, Inc.

Chapter 1 The Revolution Is Just Beginning

1) Analysts estimate that by 2026, consumers will be spending around ________ in digital transactions.

• $170 million
• $1.7 billion
• $170 billion
• $1.7 trillion

Answer: D

Difficulty: Moderate

AACSB: Application of knowledge

Learning Objective: 1.1: Understand why it is important to study e-commerce.

2) It is likely that e-commerce will eventually impact nearly all commerce.

Answer: TRUE

Difficulty: Easy

AACSB: Application of knowledge

Learning Objective: 1.1: Understand why it is important to study e-commerce.

3) Why study e-commerce?Answer: It is important to study e-commerce in order to be able to perceive and understand the opportunities and risks that lie ahead. E-commerce is a disruptive innovation that is different and more powerful than any of the other technologies we have seen in the past century. E-commerce technologies–and the digital markets that result–have brought about some fundamental, unprecedented shifts in commerce. While other technologies transformed economic life in the twentieth century, the evolving Internet and other information technologies are shaping the twenty-first century.

Difficulty: Moderate

AACSB: Application of knowledge; Written and oral communication

Learning Objective: 1.1: Understand why it is important to study e-commerce.

4) Which of the following best defines e-commerce?

• digitally enabled commercial transactions between and among organizations and individuals
• the use of digital technologies in a firm's daily activities
• the digital enablement of transactions and processes within an organization
• any digital activity involving information systems under a firm's control

Answer: A

Difficulty: Moderate

AACSB: Application of knowledge

Learning Objective: 1.2: Define e-commerce, understand how e-commerce differs from e- business, identify the primary technological building blocks underlying e-commerce, and recognize major current themes in e-commerce.

(E-Commerce 2023 Business, Technology, and Society, 17e Kenneth Laudon, Carolc Traver) (Test Bank all Chapters) 1 / 4

2 Copyright © 2024 Pearson Education, Inc.5) Which of the following is an example of e-business?

• Amazon's inventory control system
• the Amazon.com website
• an Amazon mobile app
• Amazon's Facebook page

Answer: A

Difficulty: Moderate

AACSB: Application of knowledge

Learning Objective: 1.2: Define e-commerce, understand how e-commerce differs from e- business, identify the primary technological building blocks underlying e-commerce, and recognize major current themes in e-commerce.

6) Which of the following can be considered synonymous with the term e-commerce?

• e-business
• digital commerce
• the Internet
• the Web

Answer: B

Difficulty: Easy

AACSB: Application of knowledge

Learning Objective: 1.2: Define e-commerce, understand how e-commerce differs from e- business, identify the primary technological building blocks underlying e-commerce, and recognize major current themes in e-commerce.

7) Which of the following is not true about the use of apps?

• The number of downloads from Google's Google Play store exceeds the number of

downloads from Apple's App Store.

• Users still spend more time using mobile browsers than they do using mobile apps.
• Apps cannot be crawled by Google's search engine.
• Users typically use more than 45 different apps per month.

Answer: B

Difficulty: Difficult

AACSB: Application of knowledge

Learning Objective: 1.2: Define e-commerce, understand how e-commerce differs from e- business, identify the primary technological building blocks underlying e-commerce, and recognize major current themes in e-commerce.

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3 Copyright © 2024 Pearson Education, Inc.8) All of the following statements about e-commerce in the United States in 2021 are true except:

• Social e-commerce generated more revenue than mobile e-commerce.
• Mobile advertising accounted for more than two-thirds of all digital advertising spending.
• On-demand service firms fueled the growth of local e-commerce.
• Growth rates for retail e-commerce and m-commerce were around 10%.

Answer: A

Difficulty: Moderate

AACSB: Application of knowledge

Learning Objective: 1.2: Define e-commerce, understand how e-commerce differs from e- business, identify the primary technological building blocks underlying e-commerce, and recognize major current themes in e-commerce.

9) In 2022, about ________ of Internet users in the United States accessed the Internet solely using a mobile device.

• 7%

B) 20%

C) 25%

D) 73%

Answer: B

Difficulty: Difficult

AACSB: Information technology

Learning Objective: 1.2: Define e-commerce, understand how e-commerce differs from e- business, identify the primary technological building blocks underlying e-commerce, and recognize major current themes in e-commerce.

10) Which of the following is not a major business trend in e-commerce in 2022-2023?

• The mobile app ecosystem continues to grow.
• Retail e-commerce revenues exceed B2B e-commerce revenues for the first time.
• Content created and distributed by creators is becoming more and more prevalent.
• Social e-commerce continues to grow.

Answer: B

Difficulty: Moderate

AACSB: Application of knowledge

Learning Objective: 1.2: Define e-commerce, understand how e-commerce differs from e- business, identify the primary technological building blocks underlying e-commerce, and recognize major current themes in e-commerce.

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4 Copyright © 2024 Pearson Education, Inc.11) Which of the following is not a major technology trend in e-commerce in 2022-2023?

• Cloud computing enables content stored on Internet-based servers to be accessed by

consumer devices such as smartphones.

• Firms are turning to business analytics to make sense out of big data.
• Blockchain attracts increasing interest.
• Growth of the Internet of Things slows down.

Answer: D

Difficulty: Difficult

AACSB: Information technology

Learning Objective: 1.2: Define e-commerce, understand how e-commerce differs from e- business, identify the primary technological building blocks underlying e-commerce, and recognize major current themes in e-commerce.

12) Which of the following has not been the subject of concern about its increasing market dominance in 2022-2023?

• Amazon
• Google
• Netflix
• Meta

Answer: C

Difficulty: Moderate

AACSB: Application of knowledge

Learning Objective: 1.2: Define e-commerce, understand how e-commerce differs from e- business, identify the primary technological building blocks underlying e-commerce, and recognize major current themes in e-commerce.

13) Which of the following statements about the mobile platform is not true?

• In 2022, about 93% of Internet users in the United States used a mobile device to access the

Internet at least some of the time.

• Almost 250 million individuals in the United States used tablet computer apps in 2022.
• Retail m-commerce purchases were expected to reach about $415 billion in 2022.
• U.S. adults spend an average of four-and-a-half hours per day using mobile devices.

Answer: B

Difficulty: Difficult

AACSB: Application of knowledge

Learning Objective: 1.2: Define e-commerce, understand how e-commerce differs from e- business, identify the primary technological building blocks underlying e-commerce, and recognize major current themes in e-commerce.

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