STUDY GUIDE FOR EOPA ACTUAL Q UESTIONS AND

STUDY GUIDE FOR EOPA (ACTUAL / ) Q UESTIONS AND

VERIFIED CORRECT ANSWERS

How to determine the role and effectiveness of advertising (including both products and designer skills and services) - -- --Answers---- A well-conceived advertising programme is an integral part of the firm's overall marketing strategy.Therefore, it is obligatory on the part of the management to know whether the campaign has really attained its advertising objectives, and whether its advertisements are as good as those of its competitors.

Various kinds of tests are used to measure the effectiveness

of advertising. These are: exposure; attention, comprehension,

attitude change, and behavior or action.

In order to be effective, an advertisement must gain exposure, i.e., how many consumers have seen or heard about the message. Without exposure, advertising is doomed to failure.Whether the media used has exposed the idea can be found out by

How to evaluate promotional activities used to market products and services ex. marketing to specific niche

marketing - ----Answers---How To Do Information Marketing:

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1)Have a specific niche that is in demand. Information marketing works best when you pick a niche where people are looking for information, and not a specific product.

2)Solve a problem to that specific niche - Your information product must solve a problem for the niche. People have to see the value of your product before they can your product. It can not just be a collection of information about the topic.

3)Package The Information Into A Product. Sell the information from a pain point to a solution point.

This includes:

EBook Video Audio Course

4) Create a sales page for your product - After you've written your product or had it written, you need a page to act as your 24 hours sales person. Your sales page should convey the major benefits and values of your product and let your prospects know why they need to buy your product.

5) Market your product - Your information marketing business won't go anywhere without any sales. By sending visitors to your sales page using several different marketing techniques, you can ensure that you'll get the traffic you need to get sales.You can write and distribute articles to get visitors to your 2 / 4

website. You can also create online ads such as Facebook ads and google ads.

how to follow legal and ethical guidelines when marketing products and services - ----Answers---Because there are discrepancies about what constitutes as ethical and what doesn't, here are a few general guidelines to follow for ethical

marketing: • Attract customers through transparency with

accurate, honest information. • Avoid deceptive marketing or advertising practices. • Practice safe production and use of products.

How to determine individual and family needs, goals, and

resources - ----Answers---Washable fabrics: These are a

must. Some options might include pillow covers that are washable and removable or throw blankets that are kid friendly (think less tassels and poms, and an open weave)

Area Rugs: It's also a must for a for a family if the space has

hard floors. I don't know about your little ones

Pretty storage options: The answer is storage! And lots of it.

Generally this happens in a living room space where the family tends to congregate. With that comes tons of options! Pretty baskets for bigger toys, smaller baskets on open shelves, closed cabinets that you can actually use the space on top for family photos or pretty objects (dual-use), storage ottomans, separate seating space for play.

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Kid- friendly accessories:

Keep this in mind for any accessories you have in hands reach.Pick items that you don't mind showing up in dump truck every once in a while. And for those items you don't want used, keep them out of reach and strategically placed.

Buy quality and durable: Instead consider items like leather,

pieces that are easy to spot treat, or have a wood finish that be easily touched up. Think pieces with fine joinery, solid components, and sturdy metal finishes. Investing at the forefront will also help you teach your littles the value of taking care of things we live with. That and you shouldn't have to live with a broken dorm room coffee table for another 10 years.

Safety first: tend to avoid when designing for a client: Glass tops, sharp corners (I love round coffee tables), when styling shelves - I keep the heavy items on the bottom. Be sure to secure cabinets and TV's to the wall. Use heavy bottom lamps and secure art and install it at eye height and not lower.

How to examine and describe the landscaping, geographical, and environmental effects on housing ex. Appropriate decorative themes for a desert environment - ----Answers--- rethink flooring

embrace blank space

block by color

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