Test Bank for Business Communication Process & Product 10 th Edition By Mary Ellen Guffey, Dana Loewy (All Chapters 1-16, 100% Original Verified, A+ Grade)
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Name:
Class:
Date:
Chapter 01: Business Communication in the Digital Age
Copyright Cengage Learning. Powered by Cognero. Page 1
- Future-proof occupations include those that involve data processing and operating machinery.
- True
- False
ANSWER: False
- Today’s new communication technologies have made writing skills less important than in the past.
- True
- False
ANSWER: False
- E-commerce refers to mobile technology businesses.
- True
- False
ANSWER: False
- Your comments on LinkedIn, Instagram, Facebook can help you build your professional brand.
- True
- False
ANSWER: True
- Fake news refers to misinformation that comes from both accidental untruth and intentional untruth.
- True
- False
ANSWER: True
- Flattened management hierarchies allow companies to react more quickly to market changes.
- True
- False
ANSWER: True
- Diverse workforces are more likely to create the products that consumers demand.
- True
- False
ANSWER: True
- Sharing economy refers to full-time positions being divided over two employees working part-time.
- True
- False
ANSWER: False
- E-mail is rapidly becoming the preferred communication channel for online customer service.
- True
- False
ANSWER: False
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Chapter 01: Business Communication in the Digital Age
Copyright Cengage Learning. Powered by Cognero. Page 2
- Backchannel communication refers to the conversations that occur prior to a meeting or presentation to aid in its
- True
- False
planning.
ANSWER: False
- Internal communication includes sharing ideas and messages with superiors, coworkers, and subordinates.
- True
- False
ANSWER: True
- Maxwell is sending an e-mail message to the Securities and Exchange Commission to ask about a specific Sarbanes-
- True
- False
Oxley regulation. This is an example of internal communication.
ANSWER: False
- According to media richness theory, face-to-face conversations are the richest because they provide more helpful cues
- True
- False
and allow for immediate feedback.
ANSWER: True
- Social presence is greater in asynchronous communication (e-mail, forum post) than in synchronous communication
- True
- False
(live chat, IM).
ANSWER: False
- Information flows through formal communication channels in three directions: downward, upward, and spiral.
- True
- False
ANSWER: False
- Melinda, a company department manager, frequently communicates via text messages with other department
- True
- False
managers within the company. This is an example of an upward flow of communication.
ANSWER: False
- David, a payroll clerk, came up with an idea for processing payroll more efficiently and presented it to the Human
- True
- False
Resources Department manager. This is an example of an upward flow of communication.
ANSWER: True
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Name:
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Date:
Chapter 01: Business Communication in the Digital Age
Copyright Cengage Learning. Powered by Cognero. Page 3
- A company’s CEO has developed a five-year strategic plan and will share it with all employees. This is an example of
- True
- False
downward communication.
ANSWER: True
- To improve information flow, many of today's companies have decreased the number of operating units and managers,
- True
- False
thereby shortening lines of communication.
ANSWER: True
- Managers can use the grapevine productively by sharing bad news as well as good news.
- True
- False
ANSWER: True
- Ethical standards usually consist of convenience, personal goals, and company profits.
- True
- False
ANSWER: False
- E-mail is considered a leaner medium than face-to-face communication.
- True
- False
ANSWER: True
- Social media apps are considered disruptive technologies because they hinder our workplace productivity.
- True
- False
ANSWER: False
- Communicators who intentionally obscure meaning with long sentences and difficult words are being unethical.
- True
- False
ANSWER: True
- Items found on the Internet, such as news articles, photos, and music, are in the public domain and free to be used or
- True
- False
shared.
ANSWER: False
- The term information worker refers to an employee who is responsible for creating and maintaining company
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databases.